74 percent of PS3 owners have watched a Blu-ray, but how many have watched two?

Sony may be working to expand the perception of the PS3 as a media powerhouse with half-hearted bundles and new advertising campaigns, but according to SCEA Director of PlayStation Network Operations Eric Lempel, it’s already doing quite well in that department. He indicates that 74 percent of all PS3 users have “spent some time” watching Blu-ray movies, with barely a quarter left shunning the machine’s high-def creds. Of course, the real question for Sony’s sake is how many have gone ahead and purchased some of those fancy discs, a stat that Lempel doesn’t share, but regardless we have to think it’s time for Sony to stop putting tedious advertisements for Blu-ray players at the beginning of its Blu-ray discs — we’ve already got one, you see? It’s very nice!

[Via Joystiq]

Filed under: Gaming, Home Entertainment

74 percent of PS3 owners have watched a Blu-ray, but how many have watched two? originally appeared on Engadget on Wed, 02 Sep 2009 09:16:00 EST. Please see our terms for use of feeds.

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This post is tagged: blu-ray, eric lempel, EricLempel, PlayStation, Playstation 3, Playstation3, Sony, sony blu-ray, sony playstation 3, Sony PS3, SonyBlu-ray, SonyPlaystation3, SonyPs3