Ballmer: it “matters” that Apple has gained share

Nov 19th 2009
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Microsoft chief Steve Ballmer today warned at a yearly shareholders’ meeting that the company needed to improve the standing of Windows in the future. The executive was emphatic that Microsoft was still in a comfortable position with “96 out of 100″ choosing Windows worldwide but acknowledged that Apple had cut into Microsoft’s share in the past year. He downplayed the amount, labeling it a “a couple of tenths of a percent” but added that even the claimed amount was significant and worth fighting for….

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