Rumors of Amazon buying Netflix fueled by Apple

Dec 23rd 2009
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Rumors that Amazon might buy Netflix sparked brief but sharp spikes in shares of both companies yesterday. While the sources of the rumor aren’t known, talk of an acquisition was allegedly sparked by Apple’s supposed iTunes TV subscription plans and their potential impact on both companies. Amazon in particular would seek to bolster its Video On Demand service by acquiring one of its largest competitors, which thrives primarily on subscription-based movie and TV season rentals….

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