Sony opens idyllic new retail store in Nagoya, Japan

We heard back in January that Sony was looking to reface itself somewhat by introducing a minty fresh retail look that takes a note or two from the Apple and Microsoft shops already in existence, and for those lucky enough to find themselves in Nagoya this weekend, you can check it out in person. March 13th marked the opening of the all new Sony Store Nagoya, and with an ample of amount of glass, white demo stands and black overhead signs, it’s certainly one of the more seductive retail shops that we’ve seen. We’d bother knocking Sony for following instead of leading, but considering just how far the brand has fallen over the past couple of years, we’re just stoked to see it putting forth an effort to turn things around.

Sony opens idyllic new retail store in Nagoya, Japan originally appeared on Engadget on Sun, 14 Mar 2010 09:42:00 EST. Please see our terms for use of feeds.

Permalink Sony Insider  |  Impress  | Email this | Comments

This post is tagged: amount, Apple, brand, Business, couple, demo, effort, existence, glass, industry, Insider, january, Japan, LOOK, mar, march, Marketing, Microsoft, minty, Nagoya, nagoya japan, nbsp, note, opening, overhead, overhead signs, person, person march, reface, retail, retail shops, retail store, Sony, sony store, sony style, SonyStore, sonystyle, store, sun, Weekend