Google URL Shortener, aka Goo.gl, Finally Gets Its Own Website online [Url Shorteners]

Previously relegated to the Google Toolbar and Feedburner, Google URL Shortener finally has an internet site of its own.

Google URL Shortener ( Goo.gl ) now has a straightforward web interface where you input a URL and receive a shorter one. Nothing revolutionary here, but additionally to maintaining a tally of your previously shortened URLs Google’s touting the subsequent:

Stability: We’ve had near 100% uptime since our initial launch, and we’ve worked backstage to make goo.gl even stabler and more robust.
Security: We’ve added automatic spam detection based on a similar form of filtering technology we use in Gmail.
Speed: We’ve more than doubled our speed in only over nine months.

Here’s an added bonus tip from Googler Matt Cutts : in the event you add .qr to the tip of any goo.gl-shortened URL, you get a QR code in preference to the URL. For instance: http://goo.gl/LFwS.qr

But once you’re not into the net site, there’s always the handy goo.gl Chrome extension , or this goo.gl-supporting Firefox extension .

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This post is tagged: filtering technology, google toolbar, robust security, spam detection, web interface