Insider Reports Say Don’t Expect iTunes Streaming Tomorrow [Apple]

As much as we really want it, All Things Digital’s Peter Kafka says a cloud-based, streaming music option from Apple ain’t inside the cards. No less than, not tomorrow . Why? Music label execs are at nighttime in regards to the announcement too.

Kafka explains it thusly:

So unless Apple wants to cause them to go ballistic – and freak out the movie and TV studios, the parents that Steve Jobs really wants to court – it’s hard to determine Apple announcing a service without signed paperwork.

Makes sense to us, unfortunately-after their unsuccessful struggle to get content providers onboard for Apple TV rentals, we don’t see them cloudifying content as a solo operation. Sigh. [ All Things D via MacRumors ]

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This post is tagged: content providers, label execs, music label, music option, peter kafka, streaming music, unsuccessful struggle