Canon’s Cheapest Cameras Go Cheaper, Love Old People and Are Big Hipstamatic Fans [Digital Cameras]

Canon’s cheapest point-and-shoots are precisely the sort of cameras getting squeezed by the ever-awesomer cameras packed into smartphones, which have their own tricks, like software filters and straightforward uploads to online services. Here’s how Canon’s fighting back.

One of the large ways? Taking iPhone photography head on with new effects filters, like a toy camera effect, 720p video and a ” discreet mode” that nukes the flash and shutter sound in basically all of their cheapest cameras, the A series.

The top-of-the-line A series, the 16-megapixel A3300 (pictured up top), also shoots faux tilt-shift video. It’s $180.

My favorite camera of the bunch? The old people camera. The A1200 has giganticish buttons to help you handle, and oh-so-rare in point-and-shoots, a good-to-god viewfinder. It’s a 12-megapixel shooter with 4x zoom lens than runs on AA batteries. It’s only $110.

And the opposite notable number is the A800. It’s stripped down, a 10-megapixel cam that’s sans HD video, nonetheless it’s the first time Canon’s ever dipped its toes within the sub-$100 waters, at $90.

Heighten Creativity And Flair With Canon’s New Powershot A-series Digital Cameras

Integrating Canon’s Latest Features in a very simple-to-Use Format, the PowerShot A-Series Cameras Possess HD Video, Advanced Smart AUTO and inventive Filters with Budget-Friendly Pricing

LAKE SUCCESS, N.Y., January 5, 2011 – When capturing irreplaceable moments, you will need to use a camera that inspires artistic expression in a simplistic format. Instituting new, creative options with user-friendly functionalities, Canon U.S.A. Inc., a frontrunner in digital imaging, today announced the expansion of the favored PowerShot A-series with four new compact models, the PowerShot A3300 IS, A2200, A1200 and A800 Digital cameras, that let you to easily capture the moment with creative style. For the first time, three of the PowerShot A-series cameras can have 720p HD video, advanced Smart AUTO including Subject Detection, and artistic Filters including Toy Camera and Monochrome mode, providing an increase in overall convenience and efficiency.

” With a robust dedication to outstanding image output and digital innovation, Canon believes quality seriously isn’t a commodity, but a requirement when capturing cherished moments,” said Yuichi Ishizuka, executive vp and general manager, Consumer Imaging Group, Canon U.S.A. ” With the inclusion of recent Smart AUTO features and HD video capabilities in these budget-friendly PowerShot A-series models, images is additionally easily personalized and enhance consumers’ photographic memories.”

Beautiful images made simple
Whether at a concert or taking a motorcycle ride with the family, the Canon PowerShot A3300 IS, A2200 and A1200 cameras now have 32 predefined shooting situations in its advanced Smart AUTO feature, with the most recent addition of Subject Detection, where a selected object is the most important center of attention of the image.

Live View Control is another useful facet in these three new models, providing beginners with user-friendly terms for altering features in the camera. Brightness, vividness and color tone, shall be quickly adjusted, making it easier for entry-level users to adjust the appear and feel of an image.

Ensuring a low-disturbance when capturing photos of a sleeping baby or a marriage ceremony, the PowerShot A3300 IS, A2200 and A1200 models come equipped with a new Discreet Mode. With the clicking of a button, the camera’s auto-focus assist beam, sound and flash are turned off, making it easier to capture a photo without unnecessary sound or distractions.

For consumers who are transitioning from film to digital, another great feature is the Optical View Finder found inside the PowerShot A1200 model. The Optical View Finder offers a great way to frame shots on a sunny day and is a great way to conserve battery power. Another technology to make amends for potential camera shake, the PowerShot A2200, A1200, A800 cameras feature Blur Reduction, helping to minimize image distortion and to make sure crisp photos.

Express imagination with Creative Filter
Offering users a convenient strategy to access cool scene modes, the PowerShot A3300 IS, A2200 and A1200 Digital cameras possess Canon’s Creative Filter option. Two new shooting scenes, Toy Camera and Monochrome, join Super Vivid, Fish-eye, Poster Effect and Miniature Effect to make up the suite of Creative Filters offered on the recent A-series models. Toy Camera Effect adds a grainy, blurred look to soften photos, illustrating an old-school, 1960′s appearance and Monochrome mode attaches black-and-white, blue or sepia tones to photographs, displaying a more classic, antiqued appearance.

Canon PowerShot A3300 IS and A2200 Digital Cameras:
Both the PowerShot A3300 IS and A2200 come equipped with 720p HD video. The Canon PowerShot A3300 IS is offered in five vibrant colors – grey, red, blue, silver and pink and contours a 16.0-Megapixel CCD sensor which includes a 5x Optical Zoom with Optical Image Stabilizer, a wide angle 28-140mm equivalent lens and 3.0-inch LCD screen. The PowerShot A2200 Digicam has a 14.1-Megapixel CCD sensor, 4x Optical Zoom, a wide angle 28-112mm equivalent lens along side a 2.7-inch LCD screen and springs in black, blue, silver and red.

The PowerShot A3300 IS is scheduled to be available in late February for an estimated selling price of $179.99. The PowerShot A2200 is scheduled to be available in early March for an estimated selling price of $139.99.

Canon PowerShot A1200 and A800 Digital Cameras:
The Canon PowerShot A1200 Camera features 720p HD video and an Optical View Finder. The PowerShot A1200 Camera also includes Canon’s basic and straightforward-to-use mode dial, a 12.1-Megapixel CCD sensor, 4x Optical Zoom, a wide angle 28-112mm equivalent lens and a 2.7-inch LCD screen, AA battery-powered and is obtainable in both black and silver. For the price-conscious consumer, the PowerShot A800 will offer a 10-Megapixel CCD sensor apart from 19 Smart AUTO scene modes, a 3.3x Optical Zoom with a 37-112mm equivalent lens, a 2.5-inch LCD screen and AA battery-powered.

The PowerShot A1200 is scheduled to be available in early March and should have an estimated selling price of $109.99. The PowerShot A800 is scheduled to be available in mid-February for an estimated selling price of $89.99.

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This post is tagged: artistic expression, creative options, Digital Cameras, effects filters, series cameras, software filters