The Life of Steve Jobs – Thus far [Apple]

Here’s an concept: How about we stop specializing in livers for a second and consider the nice, bad and as he might put it, ” insanely great” parts of Steve Jobs life up to now?

Foreword (It’s long. You would skip this if you need.)
The timeline itself is created from a half dozen books, which I’ve listed below, and a number of other websites. I’m sure there are some errors and missing parts, because the books often contradict each other. Also, I consider this timeline/biography to be in Alpha, so let me know if there’s a mistake and send me a very good piece of source material and I’ll make corrections. Also, images are very welcome. Here’s the bio in a single page .

When Bill Gates went into retirement, we threw him a week-long celebration and wished him well on his journey through philanthropy at his foundation. The comings and goings of Steve Jobs had been less ceremonious. He’s been sick and Apple’s tried to down play that and his importance to the company so the company, his life’s work, can go on after he retires. And having to do it without much fanfare so the company doesn’t seem too reliant on him. Look: Last Monday the first press release came out in months with a Steve quote in it, and he was seen on campus. But no person at Cupertino is making a major deal of it. Here’s the article: None of us really need to believe that he’s not important. It’s total bullshit to think that, whenever you have a look at his life and where his work fits in history. I mean, that’s the co-founder of Apple getting sick, and slowly forsaking his 30 year legacy in computing to the following generation. That deserves more respect, as it did with regards to Gates stepping down. Not many news pieces were written in this context.

As I was doing a little background reporting, digging up pieces I hoped would give stronger context to the current events, I noticed there wasn’t a great reference for your complete little stories collected from the Valley and beyond about Steve Jobs’ life. The good information comes from books and quotes in magazine articles here and there, not the net. And so, it was hard find a frame of reference online that will give better context to all that was happening today.

So I started collecting plenty of it here, and found it enjoyable to document this notable life, as opposed to tear it down one hospital or liver transplant rumor at a time. In many ways, it dissolved away a number of the guilt I felt about writing about tracking someone’s health as if it were merely a bit of reports. And so I kept going, until it was a somewhat presentable record of what we learn about Jobs. From what I’ve seen, it’s essentially the mostsome of the most complete online.

Before we go, I’d prefer to eschew the custom of linking to sources at the top and place them here because some of these books are pretty amazing and price sorting out when you have the inclination. The three notables are Owen Linzmayer’s Apple Confidential 2.0 which has exactly levels of detail in regard to dates, times, etc, although less on Jobs personal life. And VC and former Time Valley reporter Michael Moritz’s out of print The Little Kingdom, that’s out of print and I paid handsomely for on ebay. Lastly, Andy Hertzfeld, one of several creators of the Mac, created Revolution inside the Valley (also available in website form at folklore.org), a telling of maybe 100 personal anecdotes from the improvement of the Mac. This may make you suspect you were there. I’m not done with the pile below, but I’ll keep updating this timeline as more bits come up.

So, without further delay, listed here are the books this timeline relies on, and here’s a link to a single page while you don’t need to read the timeline in gallery format.

• Apple Confidential 2.0 by Owen Linzmayer
• The Little Kingdom: The non-public Story of Apple Computer by Michael Moritz
• Revolution inside the Valley by Andy Hertzfeld
• Inside Steve’s Brain by Leander Lahney
• iCon Steve Jobs: The Greatest Second Act within the History of commercial by Jeffrey Young
• The proper Thing by Steven Levy
• The Journey is the Reward by Jeffrey Young
• West of Eden: The top of Innocence at Apple Computer by Frank Rose

Websites:
• Apple 2 History
• Apple Turns 30 Timeline at CNet
• Wikipedia on Lisa , the Mac and Steve Jobs
• YouTube, Steve Jobs Stanford Commencement Speech 2005
• Folklore.org , homepage of Revolution within the Valley
• NY Times interview with Jobs in the course of the NeXT era
• Businessweek, 1988 Steve Jobs profile

1955
Steven Paul Jobs was born on February 24th, 1955. He was adopted by Paul and Clara Jobs, where they lived on 45th avenue in San Francisco. His father was of ” imposing demeanor” and before he was a repo man, he was an engine room machinist within the Coast guard. He’d tinker with cars and sell them for a profit.

Steve was a hyperactive child. Somewhere in his childhood, he ingested a bottle of ant poison and had to be dropped at the emergency room.

Of being adopted, Steve would later say, ” I believe it’s a natural curiosity for folks to need to grasp where certain traits come from.” ” But mostly, I’m an environmentalist. I believe the style you’re raised, your values, and most of your worldview come from the experiences you had growing up.”

1963
Steve said this about his early school years, with a hint of pride: ” You’ll have seen us in third grade.” ” We basically destroyed the instructor.”

1965
Even at 10, Steve’s attraction to electronics was becoming obvious to his parents. At one point in his childhood he got a nasty shock when jamming a bobby pin into a wall socket. Paul moved with the family to Palo Alto, to address the greater number of auto repossessions that went with the greater of number of loans inside the fast growing area also known as Silicon Valley.






1970-1971
Steve Jobs discovers marijuana. (Note: That there is what we call a Photoshop.)




1970-1971 Part 2
Steve Jobs meets Steve Wozniak through a pal and they bonded quickly over electronics and pranks, Bob Dylan and the Beatles. They attempted and failed one particular prank, where a rigged sheet with the acronym SWAB JOB (The initals of the Steves’ and Allen Baum’s) was alleged to fall and cover a roof during graduation. The lesson Woz learned: Never brag about your pranks. Woz was the first person Jobs had ever met who knew more about electronics than he did; Woz admired Steve’s confidence with people.

1970-1971 Part 3
After reading a piece of writing in Esquire about phone phreaking, they begin working on Blue Boxes used to crack codes on the public telephone systems for gratis calls. Steve Jobs was still a senior in high school. They sold these boxes for $150 on campus, spending $40 on parts. Woz prank-called the Pope as Henry Kissinger. They met Captain Crunch, the subject of the item, one night. After departing, their car broke down on the side of the road. Some police found them looking to make free calls and got suspicious. Woz and Jobs got out of trouble by telling the officers their Blue Box was a music synth.

1972
Jobs attends Reed college and drops out after one semester. (He stated in his Stanford commencement speech in 2005 that he went because his birth parents insisted to the Jobs that he go to faculty.)

Jobs and Woz take $3 an hour jobs at the Westgate Mall in San Jose, dressing up as Alice in Wonderland characters.






1973
Jobs remains inside the Reed college area for 18 months dropping in random classes like calligraphy, which would later impact the typography on Macs.






1974
Returned to California and worked at Atari. He just showed up and said he wouldn’t leave until they hired him.

Steve goes on a non secular trip to India along with his friend Dan Kottke, and paid for Dan’s ticket. Upon wandering into a non secular gathering, Jobs was taken away to the pinnacle of this mountain where the guru shaved his head. In India, Steve experimented with LSD. Dan shaved his head later, too, because he had lice. Steve left for California and gave Dan anything else of his money to continue his journey in India.

Back at Atari, Nolan Bushnell asked Jobs to work on a distinct project that could eventually become the game Break-Out. He made a deal to pay Jobs a certain quantity if the machine had below 40 chips. Woz, who was knowledgeable at such things, helped Jobs complete the design in 48 hours, and Jobs got the bonus. The design was too complex to be manufactured. In 1985, Woz found that his friend and partner had shorted him on that bonus, and is rumored to had been so hurt that he cried. When he was confronted at that time, Jobs is alleged to have repeated that he didn’t understand that happening. If Woz had revealed earlier, he could have never joined up with Jobs to create Apple.

1975
Within the Homebrew Computer Club, Woz was showing off two printed circuit boards that were built to drive output to a TV. Jobs continued working at Atari while Woz continued at HP.

1976
Woz and Jobs start Apple. It wasn’t an exciting name, but it surely was functional, and it reminded Jobs of the time he spent on an apple farm in Oregon. On April 1st, they signed papers for equal ownership. To lift capital, Woz sold his HP 65 electronic calculator for $520 and Jobs sold his red-and-white VW bus for $1500-only half of which was ever paid, because the engine blew out soon after the sale. Their first order was for 50 Apple I computers, and Jobs made the sale barefoot. He confused the order and delivered circuitboards rather than finished machines with cases, and so had to take partial payment. By the top of the year, they shipped 150 computers.

1976 Part 2
Woz and Jobs decided the Apple II would load their OS from the circuit board, rather than needing to be loaded manually. It might even have a fanless power supply, something that needed to be designed from scratch using a switching model in preference to a linear source.

Mike Markkula is their first investor. Seeing their work, he thinks he can put Apple on the Fortune 500 in 5 years (and he eventually does).

1977
Apple Computer becomes an organization when Mike Markkula and Jobs and Woz sign papers at Mike’s house, on January 3rd.

Mike Scott becomes Apple’s president, and offends Jobs in two ways: First he awards Woz the placement of being Employee #1 because his design was instrumental inside the company’s founding. Jobs would later insert himself as Employee #0 . Later, he informs Jobs his body odor is stinking up the office.

Jobs begins leaving his mark on Apple’s design by hiring Intel’s ad agency, Regis McKenna, to redesign the emblem to the rainbow-filled Apple, which can be easily recognizable when small, although expensive to reproduce with its many colors. The bite out of its side was a play on the word ” byte” and kept it from being confused with a tomato.

The Apple II premieres at the West Coast Computer Faire on April 17th as the area’s sleekest desktop, in its plastic case. Woz developed the machine with only 62 chips and Jobs insisted they be neatly placed on the board. It has expansion slots but no visible screws (all were on the bottom).

Randy Wigginton, one of Apple’s first programmers, said that throughout the development of the Apple II, Woz and Jobs’ BFF friendship began to dissolve.

Jobs’ girlfriend, Chris-Ann Brennan, becomes pregnant, and Steve denies being the father. She refuses to get an abortion and it ends their relationship.

1978
May 17th 1978, Jobs’ daughter Lisa Nicole is born at the All-One farmhouse in Oregon, near apple orchards. Steve visited and helped name her but still denied paternity. At that time, Steve begins pitching a next generation business machine that allows you to eventually be called the Lisa.

Steve Jobs designs a case for the Apple III, and builds it too small to fit the components the engineering team had constructed.

Apple moves into its Cupertino headquarters.

At the first Apple Halloween costume party, Jobs dresses up as Jesus Christ.

1979

He starts working on the Lisa project, rumored to be named after his then estranged daughter. They reversed engineered an acronym, ” Local Integrated Software Architecture” , and a joke at the time insisted it stood for ” Let’s Invent Some Acronym.”

The computer would have a UI based on the windowed and mouse driven interfaces inspired by tech at Xerox PARC. At one of the crucial meetings at PARC, where they showed Jobs the tech, he reportedly jumped around the room excited saying, ” Why aren’t you doing anything with this? It really is the greatest thing! Here is revolutionary!” He also said, to Rolling Stone magazine, ” I don’t think rational people could argue that every computer wouldn’t work this form someday.”

He bought a house in Los Gatos, and left it mostly undecorated. Only a painting by Maxfield Parrish, a mattresss and some cushions are noted as the most important possessions inside the home. (The photo above was taken by Diana Walker in 1982.)

Jobs is famous for owning a Mercedes coupe. In this year he buys his first, together with a BMW motorcycle.

Jobs cuts his hair neatly and vows to become more business saavy. He started wearing suits, occassionally.

A word processor called AppleWriter was released. It worked with Apple’s first printer, Silenttype.

He takes a paternity test and it really is 94.97% certain that Lisa Nicole is his daughter. He still denies that he is her father and Chris-Ann goes on welfare. A court order forces him to pay child support.

1980
Apple stock goes public. Jobs is worth $217 million by the tip of the first day of trading.

Jobs’ friend and India travel partner Dan Kottke, received no stock at all, despite being employee #11 . It’s far rumored that Jobs denied him stock because he felt betrayed that Kottke offered Chris-Ann a shoulder to cry on after her split with Jobs. Other early employees received little or no stock. Woz, however, offered stock to many who Apple didn’t provide for, giving freely 1/3 worth of his shares under his Wozplan.

1980′s
Sometime within the ’80s, Jobs had this moustache. Related: Magnum PI aired first in December 1980.





1981
Mike Scott leaves post as CEO, unhappy with the job, but happy concerning the stock. Jobs takes over as president.

Booted from the Lisa team by management that disagreed together with his tactics and doubted his leadership abilities beyond his vision, Jobs gets involved with the Jef Raskin’s Macintosh project, named after the McIntosh apple, with a typo. It was designed to be a $1000 appliance computer that may activate and just work. Eventually, Jobs would take the project faraway from Raskin. At one meeting, Jobs threw a phone book on the table and insisted it’s not than that, and vertical standing. He commissioned frogdesign and Hartmut Esslinger to return up with the design language for the Mac, called Snow White.

Unlike Woz’s Apple II, it had no expansion cards. While much of Apple was becoming more straight laced, some credit Burrell Smith, a wildly creative tech who’s talent was being wasted inside the service department, for creating an excellent digital board that anything of the team could build around. It was also notable, because unlike the Lisa project and others that were usually named after females (wives, girlfriends, daughters) the Mac was purposely named by Raskin to buck the sexist trend. (The project was originally called Annie.) Before much of this, in 1979, Jobs asked Raskin to return up with the specs before the worth. And Raskin wrote a listing of outrageous features meant to mock the belief. The list would, years later, describe many of the machine, vidicating Jobs’ method.

The Mac team defines the ” reality distortion field” as different from how we describe it today: An engineer would mention a concept to Jobs, who would call it stupid, and weeks later he’d bring it up as his own, knowingly or not.

Jobs describes the case design of the Mac needing to be more like a Porsche than a VW. (He drove a Porsche 928 at the time.) He spoke design-ese and said this when judging a prototype coming from the auto conversation: ” It’s way too boxy, it’s got to be more curvaceous. The radius of the first chamfer [a beveled edge connecting two surfaces, says Wikipedia] must be bigger, and I don’t like the dimensions of the bezel. Nonetheless it’s a start.”

1981 Part 2
Jobs gives Bill Gates a demo of the Macintosh, and Gates agrees to develop software for it. Bill Gates and Steve Jobs disagree on the longer term of the computer, Gates believing in its business utility and Jobs believing in its benefit to common people. Within the dramatized movie, Pirates of Silicon Valley, Gates uses this demo to kickstart Windows development, behind Jobs’ back. Apple engineers were to circumvent showing Gates the Lisa, though, and were very secretive about what they demoed. Jobs cuts off Andy Hertzfeld, engineer and presenter, by shouting ” Shut Up!” when he thought Andy was getting too on the brink of revealing a secret.

When the first IBM PC came out, Apple took out a cocky ad inside the Wall Street Journal led with the text ” Welcome IBM. Seriously.” Jobs was quoted as saying that if IBM were to win, there could be a type of ” computer dark ages for approximately two decades” . Steve also said, ” We’re going to out-market IBM. We’ve got our shit together.” two decades later, the heirs of the IBM PC, running Microsoft’s Windows, would have over 90% market share.

1981 Part 3
Here’s another photo of Jobs saying hello to IBM.

1982
Jobs makes Bill Gates and Microsoft promise to never work on any business software that may use a mouse unless it was for Apple. The indisputable fact that they failed to exclude them from developing a competing operating system would allow Gates to develop Windows alongside the Mac software Microsoft was developing.

The Mac team’s building had a security system that will arm itself at 5:30PM, far too early for programmers who tended to come to work after dinner. It went off day after day, or at the least a lot of times. Finally, Steve yelled for someone to destroy it. Andy Hertzfeld drove a screwdriver into the alarm and when a security guard showed up and yelled at them, Jobs took responsibility for the destruction. Obviously, he didn’t get in trouble.

Jobs is dating singer Joan Baez. Some say Jobs’ fascination with Bob Dylan, a former lover of Baez’s, is a part of the attraction.

Jobs buys an apartment in NYC inside the San Remo building over looking Central Park. He had it renovated by architect I.M. Pei, but would never move in and finally sells it to U2′s Bono decades later.

1983
Steve Capps of the Macintosh team hoists a pirate flag above their building. The Lisa team steals it, nonetheless it is retrieved and stands for over a year.

Early inside the year, a Time magazine cover story written by Michael Moritz (today a venture capitalist who was on the board of Google) began to show the darker side of Jobs to the public. It had quotes by Woz claiming he didn’t design much tech within the Apple II, and many snipes by anonymous sources. Jobs cancelled his new year’s plans and thought of the thing.

People could tell when Steve was inside the office, because he parked within the handicapped spot out front in his blue Mercedes. People think he did it because he was a dick, but David Bunnell has been quoted as saying it was because disgruntled Lisa or Apple II employees would come by and scratch it with their keys.

” It’s better to be a pirate than to enroll in the Navy,” said Steve. The Mac project stole an increasing number of technology from the Lisa project, especially after Burrell Smith discovered the best way to get a similar processor as the Lisa, the Moto 68000, into the Mac. Jobs refused to make the two machines code compatible, however.

The final Lisa product can be released years later for $10K, 5 times the original project’s cost. It will tank, competing with IBM’s $3K machine.

Jobs hires John Scully to be CEO, from Pepsi, with the line, ” Do you need to spend the remainder of your life selling sugared water or do you would like a raffle to modify the realm?” Others considered Scully’s lack of tech knowledge a disadvantage; Jobs saw it as a chance to lead the guy who could be his boss.

Gates unveils Windows, claiming over 90% of the IBM machines available to buy would run the software by the top of 1984.

1984
Jobs meets Lee Clow, creative director at ad agency Chiat/Day. He says, ” Am I getting anything I should give a shit about?”

Jobs presents the famous ” 1984″ ad, directed by Ridley Scott (of Blade Runner), to the board. They absolutely hate it and vote to sell back the Super Bowl air time they’d bought (which cost more than the economic’s production costs of $750K). They couldn’t sell the distance, and they decided to run the ad, which pictured a dystopian world like that in Orwell’s novel, implicitly run by IBM and shattered by the arrival arrival of the brand new Mac. The ad went on to win awards. Jobs said, ” Luck is a force of nature…Using the 1984 theme was such an obvious idea that I worried that somebody else would beat us to it, but nobody did.”

The Mac launches on January 24th. Jobs wore a polka dot bow tie and recited Bob Dylan lyrics from ” The Times They’re a-Changin’.” Then he unveiled the Mac, which began to talk using a voice synthesis program: ” Hello, I am Macintosh” , finishing with, ” So it’s with considerable pride that I introduce the fellow who’s been like a father to me, Steve Jobs.”

The Apple III, meant to exchange the Apple II, is discontinued on an analogous day Jobs announces the Apple IIc, a compact version of the II meant to feel more appliance like, to Jobs’ insistence. The celebration, called ” Apple II Forever,” was interrupted by a 6.2 richter scale earthquake in San Francisco.

1984 Part 2
The Mac initially sells well, but starts to falter in sales by means of word of its bugginess and shortage of competitive functionality. Programmers joke in regards to the ought to continuously swap disks for programs and saving files; they called it the ” Disk Swap Olympics” or the resulting injury ” Disk Swapper’s Elbow.” Microsoft’s three programs, Paint, Word and Write, were a few of the rare applications available. People start responsible Jobs for not doing any market testing beyond what he would need.

Jobs gains control of the Lisa team again and berates them as having ” fucked up” in front of the newly combined Mac/Lisa team.

Jobs’ Mac development team starts to test that they, slaving under the motto of ” working 90 hours per week and loving it” were grossly underpaid compared to the Lisa team’s staff, and even compared to the junior engineers on the Mac team. Many feel betrayed by Jobs. Bonuses helped alleviate morale problems, but then the profitable Apple II team became resentful of the Mac team’s privileges.

Jobs stars as President Roosevelt in a war-themed ” 1984″ ad parody called ” 1944,” where Macs waged war on IBM computers. It costs $50k to develop and is shown off to the international sales team at the once a year meeting in Waikiki, HI. ” IBM wants to wipe us off the face of the earth,” said Jobs to Fortune magazine.

Vietnam Vet memorial artist Maya Lin is Steve’s most up-to-date flame.

Jobs buys Jackling House, a 1926 Woodside CA mansion, built for mining and metallurgical engineer Daniel Cowam Jackling in 1926 by famous architect George Washington Smith. Jobs lived inside the 17,000-square-foot house for one more 10 years, hardly furnishing it. He rented it out for a time after that.

1985
Jobs and Woz receive the first National Medal of Technology from Ronald Reagan.

Around this time, either before or after it, Jobs discovers that Woz has resigned. Woz would eventually going back to varsity under an alias, Rocky Clark. He earned a CS/EE bachelor’s degree from UC Berkeley.

Ella Fitzgerald sings at Jobs’ 30th celebration at the St. Francis hotel in San Francisco, a black-tie dinner dance.

Jobs visits nerd and supermodel Bo Derek to convert her to a Mac user. She was unimpressed with both Jobs and the Mac.

Jobs says in a Playboy magazine interview that he was not happy that he learned, from a video tape he was not alleged to see, that every US nuke operated out of Europe was being aimed using an Apple II.

Apple executives start blaming him for the miscalculated forecasting of Mac sales and start to building up resentment of his management style. Mike Murray, Jobs’ lieutenant in marketing, writes a memo summarizing the problems that Apple has, laying much blame on Steve Jobs. He shows it to Steve first and his reality distortion field begins to deflate. The board and Scully strip Jobs of his control of the Mac group and the Lisa product line is killed.

Scully is tipped off by a VP that Jobs will try and unseat him while Scully attends a a trip to China. When confronted, Jobs says, ” I feel you’re bad for Apple and I suspect you’re the incorrect person to run this company.” Scully calls an emergency meeting for the subsequent morning. ” I’m running this company, Steve, and I need you out for good. Now!” Scully made each man inside the room pledge their alliance to Jobs or Scully. Jobs is quiet the full time. Jobs goes to assure Scully again that he’d respect his leadership, but Jobs is plotting a final coup attempt behind his back. Tuesday evening, May 28th 1985, Jobs is stripped of all duties, but remains the chairman of the board. Friends worry he’ll kill himself.

1985 Part 2
Jobs wanders for somewhat; he tries to get NASA to let him ride the gap Shuttle, thinks about entering politics and learns about biotechnology. And then he recognizes that he loves creating innovative products and begins plotting a new venture. He informs Apple of his new venture, and his willingness to resign from the board. Apple considers keeping him on and investing inside the new company, but realize that he’s taking key Apple technologists with him and Jobs ends up resigning entirely from the company.

He resigns at sunset, by handing a letter to Mike Murray on his front lawn, with press in attendance. Dramatically, he told the click, ” If Apple becomes a place where computers are a commodity item, where the romance is gone, and where people forget that computers are probably the most incredible invention that man has ever invented, I’ll feel I actually have lost Apple.” ” But if I’m a million miles away, and all those people still feel those things…then I am going to feel that my genes are still there.”

Jobs sells almost all his Apple stock, over 4 million shares ($11m), citing an absence of confidence in Apple’s managment. He retains one. Some say for sentimental reasons, some say so he still receives quarterly reports.

Apple sues Jobs for using company research to launch a new company. Jobs responds, ” It’s hard to think that a $2 billion company with 4,300 plus people couldn’t compete with six people in blue jeans.” The suit is dismissed before it may possibly go to court.

Microsoft launches Windows 1.0, aping the appear and feel of early Mac OS GUIs (which aped Xerox GUIs).

Scully allows Gates to take advantage of Mac tech in Windows if Microsoft would hold off on selling a Windows version of Excel, allowing Apple to get a foothold inside the business market.

Jobs names his company NeXT. Their first project can be a workstation for higher education, inspired by his interest in biotech, that could be cheap enough for college students, but powerful enough to run wet lab simulations. A Businessweek cover story at the time featured a quote by Andrea Cunningham, an ex publicist for NeXT, ” Portion of Steve wanted to prove to others and to himself that Apple wasn’t just luck… He wanted to prove that Sculley shouldn’t ever have let him go.”

Sometime during this year, Apple discontinues the Lisa.

1986
Jobs spends $100K to have designer Paul Rand, creator of the IBM logo, among others, to create a brand identity for NeXT, including an emblem.

Around this time, Jobs has begun to build his relationship along with his daughter, Lisa, who is ready 7.

Jobs finishes his sell-off of Apple stock.

Jobs buys Pixar out of Lucasfilm’s computer graphics group for a discounted price of $10m-$5m of so as to be used for operations-so that Lucas could finance his divorce without selling Star Wars stock. Jobs is quoted as saying, ” If I knew in 1986 how much it was going to cost to keep Pixar going, I doubt I might have bought the company.”

1987
Ross Perot saw Jobs on TV, called him, and offered to be an investor. Jobs waited every week to play it cool. Perot gained 16% share of NeXT by investing $20m.

Jobs, sometime in his thirties, learns of his birth parents: Joanne Carole Schieble, a speech therapist, and Abdulfattah Jandali, a Syrian political science professor. He also finds out that they’ve a daughter-his birth sister-Mona Simpson, who is a novelist.

Mona, brings Jobs to a book party for her new novel, Anywhere But Here, revealing their relationship as siblings to those that attended the party. Some believe Jobs was the base from which Mona created her main character in a later book, a standard Guy. Mona Simpson’s husband, Richard Appel, was a writer for The Simpsons, and he named Marge’s mother after his wife. His interactions along with her, and upon learning how similar they were, impacted Steve Jobs. Steve Lohr wrote for the NY Times, ” The effect of all this on Jobs appears a undeniable sense of calming fatalism-less urgency to manipulate his immediate environment and a greater trust that life’s outcomes are, to a undeniable degree, wired within the genes.” Just years earlier, Jobs was determined on most of his character having been formed from his experiences, not his birth parents or genetics.

NeXT’s robotic factory opens in Fremont, not to manage labor costs but to exploit lasers to more accurately solder circuits for improved quality.

1988
Windows starts looking uncannily like Mac OS. Apple sues Microsoft for copying their GUI, claiming the earlier agreement to take advantage of Mac tech in Windows only extended itself only to Windows 1.0.

Jobs sells King Juan Carlos I of Spain a NeXT computer at a party, before it’s even been released.

In October, the following computer, nicknamed the Cube, was unveiled in a symphony hall, to reveal off the machine’s stereo sound processing. The magnesium-cased machine had an ethernet port and inline graphics and audio in email (rare at the time), and a 17-inch black-and-white monitor. Most universities preferred color screens for workstations by this time. It also had a magnetic-optical disc that was somewhat too slow and dear. frogdesign’s Esslinger works on the ID, but only on the terms that he has free reign.

The PR machine tells the clicking that Steve’s mellowed out somewhat, and gained some self awareness. One ex employee told an opposing story that ”everyone would put in their one vote. Then Steve would put in his 70 votes.”

Steve did change, though. One example is of the bizarre pay scheme at NeXT. Up till the early ’90s, there were only two tiers of pay, $50K and $75K, based on how early you started inside the company. Pay day came once a month and the check was for the approaching 4 weeks. Seniors who joined with NeXT were given 2% in company stock. The even handedness stood in stark contrast with the chaotic pay and reward schemes found early at Apple.

At a dinner with important representatives from universities, the key target buyers of NeXT machines, the workers neglected to arrange a vegetarian dish for Jobs. He canceled your entire entree part of the meal for the room, leaving a room choked with potential customers hungry.

1989
Apple is sued by the Beatles’ Apple Corp. Steve’s a huge Beatles fan, once even saying his model for business is identical as that the Beatles have, the sum of the parts being greater than the individuals involved.

Apple is sued by Xerox for the GUI.

The NeXT cube starts shipping to customers. When asked concerning the ship date’s delay, Jobs responds that the computer remains five years sooner than its time, regardless.

In 1989, the last 2700 Lisa computers could be quietly dumped in a landfill in Logan, Utah, so Apple could collect a tax writeoff.

Mac Portable comes out.

1990
About this time, Jobs meets Laurene Powell, when he speaks at a class at Stanford business school. They exchange numbers. Jobs had a business dinner that night. ”I was within the parking zone, with the main within the car, and I presumed to myself, If it truly is my last night on the earth, would I rather spend it at a business meeting or with this woman? I ran across the automobile parking space, asked her if she’d have dinner with me. She said yes, we walked into town and we’ve been together ever since.”

1991-1992
The PowerBook comes out.

Steven Jobs and Laurene Powell are married at the Ahwahnee Hotel in Yosemite National Park, on March 18th in a ceremony held by Buddhist monk Kobin Chino. Their first child, Reed Paul Smith is born later that year, named after Reed college and Jobs’ father.

Around this time, daughter Lisa starts living with Jobs and continues to through her teenage years.

1993
The Newton Message Pad comes out.

The Macintosh TV comes out.

John Scully ousted by the board in June, replaced by Apple Europe head Michael Spindler.

After selling only 50,000 of their machines, NeXT exits the hardware game, focusing solely on software. They work on porting the NeXTSTEP OS to 486 intel processors.

1994
PowerMac 6100/60 comes out.
QuickTake Camera comes out.

1995
Jobs and his best friend Larry Ellison, of Oracle, are on vacation in Hawaii and they discuss the opportunity of a hostile takeover of Apple while walking on the beach. They’d arranged for $3m in financing and to have Jobs take the helm. ” We came very, very practically doing it,” Ellison says to the NY Times, ”Steve is the one that decided against it.” ”I decided I’m not a hostile-takeover sort of guy,” Jobs says. ”If that they had asked me back, it may were different.”

Pixar releases Toy Story, Job’s 80% stake in Pixar is worth $600m.

Mac clones live.

Erin Seinna, second child to Steve and Laurene Powell, is born.

The Microsoft/Apple cases are finally settled; Apple loses.

1996
” I am saddened by the actual fact…that Microsoft…makes really third rate products,” said Jobs in an interview this year.

To Fortune magazine, Jobs says, ” You know, I’ve got a plan which may rescue Apple. I will’t say any longer than that its the best product and the proper strategy for Apple. But no body there will take heed to me.”

Gil Amelio replaces Michael Spindler as CEO of Apple, and the stock soon hit a 12-year low.

Apple’s aging OS needs replacement. Apple considers buying BeOS, or perhaps licensing Windows NT from Microsoft. But instead, they give the impression of being to NeXT and the NeXTSTEP OS, which directly influenced Apple’s modern OS X UI, architecture and multitasking abilities, that’s used within the iPhone and all Macs today.

Apple announces intent to purchase of NeXT for $430 million to pay back investors, and 1.5m in Apple shares to Jobs. Jobs would also re-enter the company as an advisor, bringing ” numerous experience and scar tissue.” He’s also recognized as having mellowed out in his management, as one Pixar employee describes: ” After the first three words out of your mouth, he’d interrupt you and say, ‘O.K., here’s how I see things.’ It isn’t like that anymore. He listens much more, and he’s more relaxed, more mature.” Jobs attributed the change to an increased faith in people: ” ‘I trust people more.”

Jobs steps back onto the Apple campus, wildly changed since he’d last been there, for the first time since 1985.

1997
” Steve is going to fuck Gil so hard his eardrums will pop,” says an anonymous ex Apple employee with reference to Jobs returning to Apple, to New Yorker magazine. Sure enough, Steve Jobs is swiftly installed as interim CEO after ousting Gil Amelio.

Jobs: ” The cure for Apple shouldn’t be cost-cutting. The cure for Apple is to innovate its way out of its current predicament.”

Jobs calls Dell computers boring beige boxes; Michael Dell says if he ran Apple, he’d give the proportion holders back their money.

Jon Ive is hired, beginning a new era of Apple design.

The 20th Anniversary Mac, with a DVD player and TV tuner comes out as Ive’s first piece of work.

1998
Jobs shuts down many projects, specializing in computers at Apple.

Eve Jobs born.

The first iMac is born.

1999
Pirates of Silicon Valley, the movie, comes out. Noah Wyle plays Steve Jobs and Anthony Michael Hall plays Bill Gates. The film opens on the set of the 1984 Super Bowl ad for the Mac.

2000
Jobs is the permanent CEO of Apple again.

PowerMac Cube comes out.

Jobs stops maintaining the Jackling House mansion he bought in 1984.

2001
First Apple retail store opens in McLean, Virginia.

iPod comes out.

OS X 10.0 comes out.

2003
Power Mac G5 comes out in familiar all-aluminum case.

Al Gore joins Apple’s Board.

Jobs discovers malignant tumor in his pancreas. It’s a unprecedented sort of pancreatic cancer which might be cured. He tries 9 months of other medicine, unsuccessfully curing the cancer.

2004
Steve has a surgery to remove a tumor in July and takes a month off to recover. In a letter to Apple employees, he wrote from the hospital on a 17-inch PowerBook, ” I actually have some personal news that I have to share with you, and I wished you to hear it directly from me… This weekend I underwent a successful surgery to remove a cancerous tumor from my pancreas.”

Jobs receives permission to demolish the Jackling House and rebuild a smaller home on the land. Local preservationists veto the decision.

2005
Apple announces Intel inside Macs, long culminating project ” Star Trek” , which was about running OS X on x86 Intel hardware. PCs and Macs are an identical, essentially, component wise. Only software and design are their differences; Jobs’ awareness of design, emphasized early on in his days at Apple, and the importance of software over hardware learned at NeXT, would help guide Apple in the course of the coming years.

Jef Raskin, father of the Mac, dies of pancreatic cancer in his home in Pacifica, CA.

Jobs turns 50.

iPod Nano, Video iPod, iPod Shuffle come out.

Jobs gives the commencement speech at Stanford, telling three stories, one about intuition and how he went to school and what he learned from it despite falling by the wayside. One was about his love for Apple and losing the company. And the last was about death and his experience with cancer. The video and transcript are widely available online and one of the most personal look we’ve at his life during his second era at Apple.

2007
The iPhone is announced in January, then launched in June.

Apple TV comes out.

2008
Macbook Air comes out. Rumors abound about Steve looking too thin to be healthy.

Psystar announces a $400 mac clone, using Hackintosh work arounds to get OS X on a clone PC.

Jobs beings to offer keynotes by sharing the stage with other Apple executives.

Gizmodo runs a rumor that Steve is sick and should step down within the Spring; the mainstream press denies it, particularly CNBC bureau chief Jim Goldman and some WSJ reporters, until January.

2009
Steve Jobs takes a health related leave of absence in January, until June. Tim Cook takes over day after day responsibilities while Jobs retains the CEO title.

Jobs receives permission to tear down Jackling house and build a smaller home on the property.

Steve Jobs receives a liver transplant in Tennessee. The NY Times raises the question of ways he received a transplant so quickly and the hospital releases a press release, with Jobs’ permission, that he received it quickly because he was essentially the mostsome of the most sick on the list of recipients.

Steve Jobs returns to Apple in June 2009, quietly, by appearing on campus, and by being quoted in a statement.

2010
Jobs begins 2010 by getting his keynote groove back in earnest, debuting the iPad in January .

At a corporate town hall, Steve calls Google’s ” Don’t be evil” slogan ” bullshit.” Employee applause follow.

Steve’s former tech pal Eric Schmidt turns foe as their companies become rivals. A later take a seat meeting shows things are still tense .

Apple announces the iPhone 4 in June.

Design flaws within the iPhone 4 result in spotty reception when gripped normally. Jobs replies to 1 user’s email, ” Just avoid holding it in that way.”

A testy Jobs later holds an event to defend the iPhone 4′s antenna, but informs users they’ll be eligible for a free bumper case. He also takes the opportunity to say his health is ” fine,” call a WSJ article about antenna mis-engineering ” bullshit,” and accuse the NYT of ” just making these items up.”

The Magic Trackpad comes out.

Steve takes the keynote stage again to introduce new Apple TV, iPod Nano, iPod Touch, and iPod Shuffle .

Jobs makes non-tech headlines over email bickering with a 22 year old journalism student . ” Our goals do not include helping you get an excellent grade,” he replies, before finally dropping a ” Please leave us alone” bomb.

Apple sells more iPads than Macs for the first time ever.

Steve mounts the stage again to indicate off OS X Lion, iLife ’11, and two new MacBook Airs .

The Financial Times names Steve Jobs its Person of the Year, lauding him as ” A rebuttal of F. Scott Fitzgerald’s much-quoted aphorism that there are not any second acts in American life.”

2011
After much anticipation, Verizon offers the iPhone 4 . Steve Jobs not in attendance at announcement.

Jobs sends out a firm-wide memo informing Apple that he’ll be taking another medical leave of absence , though says he’s going to ” continue as CEO and be all in favour of major strategic decisions for the company.” Tim Cook placed answerable for ” Apple’s daily operations.” It remains unclear whether the departure is a consequence of Jobs’ liver transplant or earlier bout with pancreatic cancer. ” I like Apple so much and hope to be back as soon as I will be able to,” he concludes .

Illustration by Contributing Illustrator Sam Spratt based on this image . Inspect Sam’s portfolio and become partial to his Facebook Artist’s Page .

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