This Dress Could Save the Planet [Fashion]

This elegant evening gown, called ” Herself,” is an experiment. By coating the dress with a distinct concrete mixture (yes, concrete!), designer Catalytic Clothing claims it will probably, allegedly (stress: allegedly), suck up nitrogen oxide and CO from the encompassing air.

The air-purifying dress is a prototype-barely that, to be honest-but that hasn’t stopped its designers from proclaiming it may clean up our environment due to entering the room with a flourished twirl.

It’s not all snake oil salesmanship though, as Discovery hypothesizes this hypothetical dress might utilize an analogous sunlight-absorbing properties found in Italian firm Italcementi’s seemingly magical see-through concrete, seen here.

Building on that, there are other CO2-absorbing concretes available to buy, so this isn’t entirely without merit. Whether this tiny, sexy little number has enough of the stuff on its surface to really reduce surrounding emissions by 65%, as claimed, obviously continues to be seen. [ Discovery News ]

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This post is tagged: concrete mixture, discovery news, elegant evening gown, italian firm, nitrogen oxide