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Audi Connect signs contract with T-Mobile, surprised just like the remainder of us by the AT&T thing

T-Mobile subscribers at this point are preparing for what may be a new, blue overlord , and you can now count Audi some of the ranks of these wondering what’s next. Yesterday the corporate with the rings signed on with the corporate with the magenta to power its Audi Connect system on US cars. It’ll launch first with the 2012 Audi A7, where it’ll provide the wireless data pipe wherein the auto’s MMI infotainment system will pull down Google Earth imagery, Local Search POIs, Sirius Traffic information, or even act like a Quattro hotspot for folk within the back seat. Audi’s not specified how much this service will cost, but “not free” feels like a secure bet for now.

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Audi Names T-Mobile because the Wireless Carrier for Advanced Audi Connect Systems inside the U.S.

Customers to Tap Voice-activated Google Earth™, Obtain Real-time Traffic, Fuel Price and Weather Information, and Access Mobile Wi-Fi HotSpot

Audi today announced that T-Mobile USA, Inc. will function the U.S. wireless carrier for its Audi Connect systems inside the company’s newest Audi luxury vehicle lines. Available with the arriving of the 2012 Audi A7 in April, the Audi Connect services include voice-activated Google Earth™, Google™ Local Search, and Sirius Traffic™ information combined with Google Earth™ imagery. Besides, Audi Connect allows users to acquire real-time news, weather, and fuel prices from other providers. Audi Connect is likewise capable of turn the vehicle right into a secure mobile Wi-Fi hotspot, allowing vehicle passengers to retrieve information on the web conveniently and securely.

Audi Connect services are enabled with an enhanced, ruggedized T-Mobile® SIM card connected to T-Mobile’s robust network inserted into the advanced Audi MMI® Navigation Plus system. To facilitate easy activation, T-Mobile SIM cards can be included with the vehicle, allowing customers to easily join a service plan on the time of car sale or at any time during or after the six-month complimentary trial period.

Audi turned to T-Mobile because the wireless provider thanks to its reliable, nationwide network, leadership within the automotive telematics space, and powerful customer satisfaction record.

“The launch of Audi Connect is a part of a foundational method to help Audi lead with first-to-market, cutting-edge connected services,” said Johan de Nysschen, President, Audi of America. “We’re eager for a productivel relationship with T-Mobile USA as we give motorists and passengers the power to access the most up-tp-date information and enhance their delight in their Audi vehicle.”

“From our robust, nationwide network to our cutting-edge SIM technology, T-Mobile innovates in order that customers can connect and access information from nearly anywhere,” said John Horn, National Director of M2M at T-Mobile USA. “The Audi Connect service is a superb example of ways the vehicle ownership experience is also enhanced with wireless connectivity and we’re thrilled to join it.”

For more details at the Audi Connect service, please visit audiusanews.com and look for “Audi Connect.”

Availability
Moreover the 2012 Audi A7, Audi Connect will appear this summer within the 2012 Audi A8 line, the 2012 Audi A6 and the 2012 Audi Q7. Future Audi models, comparable to the Audi Q5 Hybrid, also will feature Audi Connect.

ABOUT AUDI
Audi of America, Inc. and its U.S. dealers offer a whole line of German-engineered luxury vehicles. AUDI AG is definitely one of the most successful luxury automotive brands globally. During 2010 Audi was the head performing luxury brand in Europe, and broke all-time company sales records within the U.S. Over the following few years, AUDI AG will invest nearly $16 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for additional information regarding Audi vehicle and business issues.

About T-Mobile USA
Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG. By the tip of the fourth quarter of 2010, approximately 130 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group – 33.7 million by T-Mobile USA – all via GSM and UMTS, the realm’s most generally-used digital wireless standards. Today, T-Mobile operates America’s largest 4G network, and is delivering a compelling 4G experience across a broad lineup of leading devices in additional places than competing 4G services. T-Mobile USA’s innovative wireless services and products empower and enable people to remain connected and productive while mobile. Multiple independent research studies continue to rank T-Mobile USA as a pacesetter in customer care and customer satisfaction. For additional info, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG. For further information on Deutsche Telekom, please visit www.telekom.de/investor-relations.

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