Motorola’s latest wares are on display on the 2011 Cable Show (we suspect the sluggish cable boxes actually in service in the present day are rarely mentioned) including this “Live Streaming Device” aka Televation. Functioning as a cable company provided, in-home-only Slingbox, it transcodes the MPEG-2 TV broadcasts into MPEG-4 IP streams for viewing on other devices (Android or iOS tablets, IP-connected TVs, etc) which are at the same local network at whatever bitrate or resolution they’ll handle. Motorola figures this cuts out legal disputes like those encircling Time Warner’s TWCable TV iPad app because it uses existing TV broadcasts. Collaborating at the project were engineers from Comcast, that may make for an existing branch on its existing plans for new boxes, IPTV, and mobile apps . Sling / Echostar have been seeking to crack the cable box market with its more flexible solution for years and is anticipated to announce the hot Aria platform tomorrow, so may the correct platform — and never just the single with the most cost effective / sweetest deal for the cable company — win.
The brand new Motorola Televation™ product securely streams subscription TV to IP devices connected to the house Wi-Fi network
June 13, 2011
CHICAGO, Ill – June 13, 2011 – Motorola Mobility Inc. (NYSE: MMI) today announced the provision of Motorola Televation™, a broadband device that works with a Wi-Fi router to permit consumers to look at live TV on a connected IP device anywhere across the home, whether or not they are preparing food within the kitchen or relaxing within the backyard.
In keeping with Motorola’s 2010 Media Engagement Barometer research, Americans watch an ordinary of 21 hours of video content every week and about 86 percent pay for TV service. Furthermore, in May 2011, Motorola conducted focus groups with consumers within the Big apple and La metro markets. In lots of cases, consumers liked the premise of watching live TV somewhere aside from a standard family room and felt it could let them spend more time with spouse and children in the event that they had the power to observe different programs within the same room.
“Consumers love entertainment, and wish easy accessibility to TV regardless of where they’re in the house. Coupled with the explosive approval for tablet devices, this represents an awesome opportunity for MSOs to extend customer satisfaction while generating new revenue,” said John Burke, senior vice chairman and general manager, Converged Experiences, Motorola Mobility. “Televation gives our customers the facility to launch a brand new service that puts innovation back into TV, enabling their subscribers to enjoy TV beyond the television.”
Televation employs a 1GHz digital tuner and CableCard to access broadcast TV channels directly from a coax outlet. The device has a high-performance transcoder that translates programming in real-time from MPEG-2 to MPEG-4, in addition to changing resolution and bit rate to check the capabilities of the consumer’s viewing device while maintaining excellent picture quality. The device has an Ethernet jack to plug directly into the house Wi-Fi router so the television show may be wirelessly streamed over IP to any device connected to the house network. To maintain the programming secure while that is being streamed, and to maintain the digital rights linked to this system, Televation utilizes Motorola’s SecureMedia IPRM-HN technology. IPRM-HN have been approved by both CableLabs and the DTLA (Digital Transmission Licensing Administrator), giving content owners peace of mind that their valuable asset remains safe.
Motorola provides Software Development Kits (SDKs) for both Android and iOS development environments, so customers can easily develop client applications that enable the subscriber to navigate, discover and choose the show they wish to look at. Motorola also provides a reference client application for tablet devices which might be easily branded, giving customers a substitute for developing their very own application. Motorola worked closely with engineers at Comcast Innovation Labs to develop Televation.
“Motorola shares our think about developing innovative consumer entertainment experiences, and we’re pleased to has been capable of work with them on Televation,” said Tony Werner, executive vice chairman and chief technology officer for Comcast. “Because the digital home continues to adapt, Televation is one of the tools that MSOs can use to offer consumers a more portable TV experience in the house with a purpose to watch anytime and anywhere.”
Because the developer of the Motorola XOOM™, the award winning tablet powered by Android, and Televation, Motorola is uniquely positioned to supply converged experiences that empower people to enjoy their favorite content where and after they want. Televation should be showcased on the 2011 Cable Show in Motorola’s booth #609 and inside the Comcast booth #1201, June 14-16, in Chicago, IL.
For more info about Motorola Televation, please visit here.
About Motorola Mobility
Motorola Mobility, Inc. (NYSE:MMI) fuses innovative technology with human insights to create experiences that simplify, connect and enrich people’s lives. Our portfolio includes converged mobile devices akin to smartphones and tablets; wireless accessories; end-to-end video and knowledge delivery; and management solutions, including set-tops and knowledge-access devices. For more info, visit motorola.com/mobility.
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