Change may well be afoot over at Hasselblad , now that the high-end camera maker was acquired by Ventizz Capital Fund IV — an individual equity firm based in Switzerland and Germany. Neither party disclosed any financial details, but Ventizz said it’ll implement “no major structural or key management changes” at its newly acquired company. It is still seen even if this acquisition brings about any changes on the strategic level, though Hasselblad CEO Larry Hansen said his company is asking forward to exploring “ultra-modern markets” — including, we are hoping, the ” sub-$10,000 ” one. Full PR after the break.
[Thanks, Rene]
30/06/2011 Hasselblad, the premium medium format camera manufacturer, is planning a rapid expansion of innovative capture products and is determined to focus on new imaging markets following the company’s acquisition by Ventizz Capital Fund IV, LP, a non-public equity investor exclusively advised by Swiss- and Germany based Ventizz Capital Partners AG.
Ventizz, which makes a speciality of funding growth in companies across various high-tech industry sectors including communications technology and renewable energy, says it plans ‘no major structural or key management changes’ at Hasselblad.
Announcing the move Dr. Larry Hansen, Hasselblad Chairman & CEO said: “After eight years of ownership by the Hong Kong-based Shriro group, Hasselblad is now moving back to its European roots. History shows that for over half a century we have got been the leading manufacturer and partner for photographers working inside the medium format environment and seeking most effective and ongoing innovation. In 2002 we pioneered the revolutionary Hasselblad H-Camera System – the main comprehensive digicam system of its kind available today, with its unique advancements akin to True Focus and instant lens correction in our Phocus software.”
He added: “Ventizz has an extraordinarily impressive funding pedigree within the technology marketplace and our joint focus now may be on both maintaining our market-leading position with ongoing, advanced high-end camera products and likewise on exploiting the aptitude we see in present day markets.”
Hasselblad has recently launched the H4D-200MS, a top end multi-shot camera delivering unprecedented 200 megapixels.
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