While US residents seethe over increases in Netflix’s pricing, our neighbors in Canada are upset by the competing Movie Club package Shaw Cable is offering. The $12 per 30 days service offers unlimited access to “hundreds of the most productive Hollywood moves” and plans to have high definition feeds later this summer for an extra $5 (cable companies within the US have the same scheme under the name Vutopia .) Causing the problem are promises that “the one limit is the choice of hours on your day” unlike bandwidth capped streaming from unnamed services like Netflix. While Movie Club viewing over the web on a computer, tablet or other device is capped similar to every other service, access via the cable box isn’t really metered. That distinction doesn’t sit well with subscribers and consumer groups arguing for net neutrality, particularly because the CRTC is in the middle of hearings over usage-based internet billing. While that case hasn’t been decided, our own ruling is already in and is firmly against Shaw, or anyone else, advertising in line with advantages that exist only as a result of policies it created within the first place.
CALGARY, ALBERTA, Jul 15, 2011 (MARKETWIRE via COMTEX) — The next move in delivering value and suppleness to customers is here with the Shaw Movie Club /quotes/zigman/18053 CA:SJR.B +0.69% /quotes/zigman/18033/quotes/nls/sjr SJR -0.29% . This new service gives Shaw customers access to hundreds of movie titles for under $12 monthly and is a part of Shaw’s ongoing commitment to present more content on demand.
The Shaw Movie Club features unlimited access to hundreds of titles just like the Expendables, Burlesque and Red. Unlike similar programs, customers who join the Shaw Movie Club may have access to newer movie titles which are updated monthly to observe streaming online or directly in your TV.
Customers could also get their Movie Club content in High Definition later this summer. For another $5 monthly, all titles may be available to customers with the beautiful quality of Shaw HD, way to the Movie Club HD Pass.
“The Shaw Movie Club is the results of taking note of our customers and delivering products that fit their needs and how they use technology,” said Peter Bissonnette, President, Shaw Communications Inc. “The Shaw Movie Club brings our customers more choice and usefulness – they get the precise titles available to enjoy whenever, wherever they need.”
The Movie Club launches at the heels of Shaw’s new Internet packages, which offer customers with dramatically increased data levels and speed. Customers can access the Shaw Movie Club through several platforms:
– During the Shaw Gateway – available to Calgary and Edmonton customers,
with Vancouver and national dates to follow throughout the summer
www.VOD.SHAW.CA log in with their customer care identification or Shaw email. They can
then seek for titles available with the Movie Club subscription – a
select variety of titles come in for streaming online, or to order
to their Digital Box
– Are trying to find titles at the VOD App for iPhone and Android – search and
order titles to customers’ Digital Box to enjoy within the comfort of their
own homes
Movie Club might be added to customers’ entertainment packages throughout the Shaw Plan Personalizer, which enables all customers to customise their home entertainment services by choosing the features they love and need.
Customers can join the Shaw Movie Club at www.VOD.SHAW.ca and take a guided tour of the Shaw Plan Personalizer.
For more info please visit www.shaw.ca .
About Shaw Communications Inc.
Shaw Communications Inc. is a diversified communications and media company, providing consumers with broadband cable television, High-Speed Internet, Home Phone, telecommunications services (through Shaw Business), satellite direct-to-home services (through Shaw Direct) and interesting programming content (through Shaw Media). Shaw serves 3.4 million customers, through a competent and extensive fibre network. Shaw Media operates one of the vital largest conventional television networks in Canada, Global Television, and 18 specialty networks including HGTV Canada, Food Network Canada, History Television and Showcase. Shaw is traded at the Toronto and Manhattan stock exchanges and is included inside the S&P/TSX 60 Index /quotes/zigman/18053 CA:SJR.B +0.69% /quotes/zigman/18033/quotes/nls/sjr SJR -0.29% . For additional info about Shaw, please visit www.shaw.ca .
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