Libratone’s AirPlay-enabled soundbars are looking to cozy up together with your iOS wares

Denmark, 21st July 2011: Building on its success in the field of wireless audio, Libratone introduces a high-end AirPlay sound system for the lounge. Libratone Lounge combines advanced technology and Scandinavian design to reinforce movie and music experiences. The Libratone Lounge is all that’s had to replace an old hi-fi system. Driven by Apple’s AirPlay technology, the system allows users to stream music wirelessly from an iDevice or Mac/PC while not having to accept mediocre sound.

“Libratone makes sound systems for contemporary lifestyles. The AirPlay technology taps right into that principle with the liberty to have full control, without speaker cables, and we believe here is the way forward for sound. That’s why we’re one of the vital first to have embraced this technological leap,” says Fritz Andersen, CEO of Libratone.

Additionally Libratone Lounge is designed to bring out the most efficient valuable in TV viewing without turning the lounge right into a jungle of wires. Volume may also be controlled in the course of the TV remote.
One speaker, an entire room of sound

Contained in the Libratone Lounge, high-end audio components be sure that movies and music sound amazingly crisp. Five dedicated amplifiers in keeping with technology normally only seen in rather more expensive systems (as much as 150W output) and a Digital Signal Processing unit provides crystal clear sound and an exact bass. However, the $64000 gem is the patented FullRoom technology that lets the tweeters and midrange drivers disperse sound both forwards and sidewards enabling the Libratone Lounge to recreate sound like an acoustic instrument. The FullRoomtechnology reflects hold forth the room’s walls to give quality 360 degree sound, meaning that wherever the listener is within the room, they’re always within the ‘sweet spot’. Additionally and contrary to regular compact systems, the soundscape expands at a distance.
One app to rule them all

Libratone Lounge is a ‘made-for-Apple’ product. This implies it connects seamlessly with an iPhone, iPad or iPod touch. By downloading the living room-app users, can strengthen that relationship. The app enhances the sound experience even further by allowing the sound form placement to be adjusted via the AirPlay connection. In other words, Libratone Lounge creates a soundscape that matches specifically to each lounge.
Scandinavia on your living room

Just as its predecessor, the Libratone Lounge is a made from the Scandinavian design heritage. With its minimalistic lines and prime quality raw materials, it should best be described as a bit of sound furniture. Available in a number of colours, the Libratone Lounge is done in luxury cashmere wool.

“It is a myth that fab sound comes from big, black boxes. It is a remnant of the ’90s. The Libratone Lounge has the ability to be the main sound source in your house without taking on your lounge with wires or a slipshod design,” says Fritz Andersen.

Libratone Lounge comes in Apple Online Stores from September 2011, and prices from £1099 and €1199. Also available within the Libratone AirPlay family is Libratone Live – a versatile sound system that adjusts for your lifestyle.
About Libratone

Libratone creates sound systems for today. That’s it.

Our approach is a 3-headed beast: Wireless technology, hi-fi quality, and Scandinavian design – in a single sound source.

Our goal is to bring new life to iPhones, iPads, iPods and computers worldwide and to deliver a substitute for clumsy stereo systems and the wire-havoc they wreak. All without compromising the sound experience.

Trademark acknowledgements
iTunes, AirPlay, iPod, iPhone and iPad are registered trademark of Apple Inc.
Libratone and FullRoom are registered trademarks of Libratone A/S.

Soundtrack your life
Libratone introduces versatile and robust AirPlay sound system

Denmark, 21st July 2011: Libratone, a Copenhagen-based audio company developing innovative wireless sound solutions, today announces the launch of the Libratone Live, a flexible and strong Airplay® sound system for iDevices and computers. With the liberation of sound having always been Libratone’s mantra, the most recent member in their product family offers full AirPlay support, allowing audio to flow freely, without wires or a lack of sound quality. The Libratone Live comes in Apple Stores in Europe and US from September 2011 and retails from £599, $699 and €699.

“Our philosophy is to set sound free. The AirPlay technology within the Libratone Live means now you can stream all your music library wirelessly, directly out of your iPhone, iPod Touch, iPad or computer. It’s freedom at your fingertips!” says Fritz Andersen, CEO of Libratone.
One sound source, quite a few sound

The inclusion of AirPlay technology within the Libratone Live is supplemented by high-end audio components usually seen in way more expensive units. An output of as much as 150W makes the Libratone Live a formidable sound source. The five dedicated amplifiers and advanced digital signal processing capabilities gives users precise bass and crystal clear treble. Additionally, the patented FullRoom®-technology provides the listener with a room-filling soundscape with the tweeters and midrange drivers dispersing 360 degree sound which makes the Libratone Live play like an acoustic instrument.

As a result of the FullRoom technology, the Libratone Live can fill even complex rooms with prime quality sound. The technology also works with the room rather than against it meaning it delivers where most other systems don’t. So, whether users want instant access to an entire music library inside the kitchen, office or front room, the Libratone Live is as much as the duty.
“Regular speakers in a stereo setup push sound forward in a single direction, making a small sweet spot within the centre of the room and leaving other areas of the room with inferior sound. Our patented FullRoom technology eliminates the sweet spot by letting the sound reflect off the walls, making a much larger area with increased spaciousness. Contrary to regular compact systems, the soundscape actually expands at a distance. We love to think about it as having your favourite band right for your front room,” says Jes Mosgaard, CTO at Libratone.
The soundtrack of your life

To further enhance the sound experience and freedom of placement, users can download an iPhone application that permits the Libratone Live to be adjusted remotely via the AirPlay connection. In accordance with the guidelines users provide, it automatically calibrates the sound from the Libratone Live to suit the environment perfectly.

Way more than an ungainly black box that is commonplace out there, the Libratone Live offers a up to date design with a Scandinavian heritage. It includes a satin chrome handle for straightforward portability, is available in several colours, including slate grey (standard), blood orange, vanilla beige, blueberry black and lime green, and is done in luxury cashmere wool. Libratone has developed a fascinating speaker that stands proud and yet blends in concurrently.
Libratone Live is supplied in Apple Stores from September 2011 in Europe and US, and prices from £599, $699 and €699. Also available within the Libratone AirPlay family is Libratone Lounge – a real hi-fi replacement in your lounge.

About Libratone

Libratone creates sound systems for today. That’s it.
Our approach is a 3-headed beast: Wireless technology, hi-fi quality, and Scandinavian design – in a single sound source.

Our goal is to bring new life to iPhones, iPads, iPods and computers worldwide and to deliver a substitute for clumsy stereo systems and the wire-havoc they wreak. All without compromising the sound experience.

Trademark acknowledgements iTunes, AirPlay, iPod, iPhone and iPad are registered trademark of Apple Inc. Libratone and FullRoom are registered trademarks of Libratone A/S.