Excellent news online shopaholics, your tchotchke-buying ways have become a few enablers inside the kind of American Express and Verizon Wireless. Both titans of industry have teamed as much as integrate AMEX’s PayPal-like Serve platform into the operator’s phones and tablets within the following few months. The service will work by linking your existing mobile number to a Serve account, speeding up the checkout process and ensuring you never second-guess that impulse buy. Sure, this is not the NFC-chipped, Isis future Big Red promised, but it is a good stopgap for virtual spendthrifts.
Verizon Wireless customers to have access to simple and simple mobile payments powered by Serve, American Express’ new digital payment platform
LONG ISLAND and BASKING RIDGE, NJ, August 1, 2011 –
American Express and Verizon Wireless today announced they’re going to integrate Serve, a next-generation digital payment and commerce platform, on many Verizon cell phones and tablets. Over the arrival months, Verizon Wireless customers would be in a position to establish Serve accounts enable them to make payments and redeem offers for goods and services directly from their cellphones and tablets using Serve.
Serve simplifies the web checkout experience by authenticating a mobile number, then allowing a customer to make a purchase order on-screen. Verizon Wireless customers who use Serve can expect to purchase goods and services on their cellular telephone in exactly several clicks. Merchants who accept Serve mobile payments will enjoy a streamlined option for processing and settlement. The Serve card is currently accepted by the millions of merchants within the U . s . who accept American Express.
American Express and Verizon Wireless will even collaborate to source, distribute and simplify redemption of online and mobile offers with participating merchants by using the Serve account. As an example, as customers redeem certain offers or coupons using their cellphones, the credit may automatically appear of their Serve account.
The 2 companies also are working with Payfone to support Serve checkout on Verizon Wireless devices. Payfone’s pre-authorization and intelligent routing features may help Verizon Wireless customers who use the Serve application make mobile payments simply and securely.
“Our collaboration with Verizon highlights the velocity at which Serve is evolving to arrive a large audience,” said Dan Schulman, group president, Enterprise Growth, American Express. “Verizon Wireless customers will soon be capable of complement their busy lifestyle with a trusted payment platform that delivers a quick, flexible and secure approach to manage their day-to-day mobile purchases, and together we’re taking the mandatory steps to make mobile commerce a reality.”
Greg Haller, president, Enterprise & Government for Verizon Wireless, said, “Serve provides a brief and intuitive way for our customers to apply their mobile service in a refreshingly convenient way. Our commitment to building the complete mobile payments ecosystem, through our Isis three way partnership and now with Serve, gives customers incredible new how you can use their mobile devices.”
Merchants who’re taken with accepting mobile payments through Serve and Verizon can learn more at serve.com/billmyphone.
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