Nook Simple Touch gets $79 limited edition for Black Friday, makes other e-readers vaguely jealous

Barnes & Noble Announces Black Friday Megadeals on Hottest Holiday Gifts

MANHATTAN-November 23, 2011– Barnes & Noble, Inc. (NYSE: BKS), the leading retailer of content, digital media and academic products, announced today the perfect Black Friday deals at the season’s hottest reading and entertainment products. Among Barnes & Noble’s breakthrough offers, on Friday, November 25 – for someday only – customers could be able purchase a limited edition version of the award-winning NOOK Simple Touch, The World’s #1 Rated Reader, for the fantastic low cost of only $79. Sold only at Barnes & Noble bookstores on Black Friday while supplies last, this exclusive model contains a stylish white border.

NOOK Simple Touch is the world’s best reader on the world’s best value – normally on the low cost of $99 without distracting ads – and a must-have this holiday season for anyone who likes to read. With its latest software update, NOOK Simple Touch now has probably the most advanced E® Ink display with lightning-fast page turns – 25 percent faster than some other E Ink product in the stores. And Barnes & Noble has extended NOOK Simple Touch’s best-in-class battery life even further for its customers who like to read for long stretches – as much as two months, with an hour of reading an afternoon, all on a single charge. At NOOK Digital Shops™, customers can be in a position to experience the incredibly popular NOOK Color™ at a brand new low cost of only $199, in addition the NOOK Tablet™, the company’s fastest, lightest tablet with the ideal entertainment displayed in stunning VividView™, for just $249.

Moreover NOOK products, customers should shop early to exploit this year’s exciting Barnes & Noble Black Friday specials stocked in shops and online at Barnes & Noble.com, including:

NOOK Accessories: Enjoy discounts of as much as 44 percent online and in stores on NOOK must-haves, including a free Clear Screen Film Kit with purchase of a NOOK Color or NOOK Tablet Power Kit for $24.95, and a free NOOK Simple Touch Power Adapter with purchase of a Lyra Light for $14.95.
Toys & Games: An excellent 50 percent off of any individual item in stores from the world’s best collection of Educational Toys and Games, and choose items online. Customers can select from LEGO, LeapFrog, Melissa & Doug, and plenty more. This offer is exclusively available on Friday, November 25.
Top-selling Books: 50 percent off select popular titles online and in stores, including George R. R. Martin’s Game of Thrones Deluxe Edition, John Grisham’s The Litigators, Lee Child’s The Affair, David Baldacci’s Zero Day, Todd Burpo’s Heaven is for Real Deluxe Edition, Annie Leibovitz’s Pilgrimage, Peter A. David’s The Spiderman Vault, and The Art Museum Book, among others.
Kids & Teens Books: 50 percent of select titles online and in stores, including the bestselling series Maze Runner, by James Dashner, and The Mortal Instruments, by Cassandra Clare, in addition to popular picture books along with Dr. Seuss’ The Bippolo Seed, Eric Carle’s The Artist Who Painted a Blue Horse, and Maurice Sendak’s Bumble-Ardy. Also available is Tom Angleberger’s popular Origami Yoda Book series for young readers.
DVD and Blu-ray: 40-50 percent off select DVD and Blu-ray bestsellers and new releases in stores.

Additional offers, available to customers online and in stores, include:

a discount for 30 percent off one item to buy online from Wednesday, November 23, to Sunday, November 27, or redeemable in stores from Friday, November 25, to Sunday, November 27.
A free $10 Barnes & Noble gift card with every $100 gift card purchase.