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Ainol launches the NOVO7, the world’s first Android 4.0 tablet, for $100 plus shipping

Just as we were geeking out to the Jaguar 7′s Ice Cream Sandwich demo and anxiously awaiting the Transformer Prime , Ingenic and MIPS completely took us without warning by announcing the Ainol-branded NOVO7, the first actual commercially available tablet with Ice Cream Sandwich officially loaded. To be specific, the device isn’t modern-day — it has been previously available as a Honeycomb tablet and is now shipping with ICS pre-loaded. It’s packing an Ingenic JZ4770 mobile applications processor and 1GHz MIPS-based XBurst CPU, that means this Android 4.0 slab isn’t going to be the hardest workhorse available in the market. What more would you are expecting from a $99 tablet? The Novo7 also comes with a 7-inch capacitive touchscreen, a Vivante GC860 GPU clocked at 444MHz, 1080p video decoding, rear 2MP camera with VGA front-facing cam, USB 2.0, HDMI 1.3, microSD slot and an endorsement from Andy Rubin himself. If temptation is simply too much to triumph over, you may head over to the More Coverage link to reserve one. However, if you’d rather wait some time to save lots of a couple of dollars in shipping — it’s over half the price of the tablet itself — MIPS informed us that it’s going to be coming to the States and other parts of internationally “the following several months,” and eight- and 9-inch versions of the NOVO are within the works in addition. Head below for a video and press release. Oh, and existing NOVO7 customers could be wondering why their tablet hasn’t received ICS yet; MIPS assured us that there is an upgrade path for those customers to boot, though no announcements has been made.
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MIPS Technologies and Ingenic Semiconductor Announce
Availability of World’s First Android™ ‘Ice Cream Sandwich’ Tablet

1GHz, Low-Power Tablet Sets New Market Standard at Sub-$100 Price Point

SUNNYVALE, Calif. – December 5, 2011 – MIPS Technologies, Inc. (NASDAQ: MIPS), a number one provider of industry-standard processor architectures and cores for digital home, networking and mobile applications, and Ingenic Semiconductor, a number one China-based CPU provider for mobile multimedia applications, today announced worldwide availability of the world’s first tablet in line with Android ™ 4.0, often known as ‘Ice Cream Sandwich’, this is retailing for only $100 (U.S). The tablet is powered by Ingenic’s JZ4770 mobile applications processor, which leverages a MIPS-Based™ XBurst™ CPU running at 1GHz.

Based on Andy Rubin, senior vp of mobile at Google, “I’m thrilled to determine the doorway of MIPS-Based Android 4.0 tablets into the market. In your price range, high performance tablets are a huge win for mobile consumers and a powerful illustration of ways Android’s openness drives innovation and competition for the advantage of consumers worldwide.”

The hot Android 4.0 tablet is supplied in China and online through Ainol Electronics Co., Ltd. It will become available within the Usa and other geographies inside the next several months under brands from companies including Leader International Inc. and OMG Electronics Ltd.

The brand new tablet is accessible with a 7″ capacitive multi-touch screen. 8″ and 9″ form factors can be available soon. All versions include support for WiFi 802.11 b/g/n, USB 2.0, HDMI 1.3 and microSD, in addition to 3D graphics with the Vivante GC860 GPU, 1080p video decoding and dual front/rear cameras. The XBurst processor’s power-efficient architecture provides extended battery life-the 7″ tablet draws under 400mA during active web browsing.

“We’re pleased to enroll in with MIPS to announce these breakthrough high-performance, low-power, low-cost Android 4.0 tablets. Combining the elegance of the MIPS architecture and Ingenic’s innovation in processor design, we’re bringing a brand new level of processor technology to mobile devices. As we continue to collaborate with MIPS to broaden the mobile ecosystem across the legendary MIPS architecture, we anticipate even broader proliferation of our devices worldwide. We believe the mobile world may be more versatile and colorful with another processor joining in,” said Qiang Liu, chairman and CEO, Ingenic Semiconductor.

“The openness of Android is enabling a brand new level of connectedness and interaction between devices and between people around the globe. We’re excited to join the Android ecosystem delivering on that vision. We applaud Ingenic’s accomplishment in developing this new high-performance, feature-rich Android 4.0 tablet, and offering it at a value point that makes it widely accessible. We glance forward to teaming with Ingenic because it continues to develop MIPS-Based mobile innovations,” said Sandeep Vij, president and CEO, MIPS Technologies.

Ingenic JZ4770 SoC
The Ingenic JZ4770 SoC within the brand new tablet is likely one of the first MIPS-Based systems-on-chips (SoCs) targeted for mobile devices that delivers 1GHz+ frequency, increasingly a demand for tablets and other devices that incorporate rich multimedia and high-performance applications/functionality. The JZ4770 SoC is powered by a MIPS32 compatible XBurst CPU designed by Ingenic. The XBurst CPU core adopts an innovative ultra-low-power pipelining architecture which consumes lower than 90mW in 1GHz (with L1 cache), and the whole SOC consumes ~250mW with the CPU and video engine operating under full load. Along with the XBurst CPU, the JZ4770 SoC integrates an optimized 1080p video processing engine, OpenGL ES 2.0 3D graphics processing unit from Vivante Corp. and various on-chip analog and alertness blocks including audio codecs and GPS.

Pricing and Availability
Ingenic’s JZ4770 SoC for Android 4.0 tablets is out there now. The hot Android 4.0 tablet is supplied in China and online through Ainol Electronics Co., Ltd. at www.ainovo.com. The 7″ tablet retails for only $100 (U.S.) non-subsidized. The tablet would be available in other geographies in the next several months.

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